Articles tagged with: branding

05April

REAL ESTATE WEBSITES AND HOW WE CAN SAVE YOU $30K ANNUALLY - NO JOKE !!!!!!!

How we can save YOU $30k a year!!!

We've had a lot of experience and spent a lot of time with research on behalf of our clients when it comes to Real Estate Websites not only in design but most importantly functionality.

There are a lot of so-called 'portal friendly' companies out there claiming their portal systems are best but the reality is that these REAL sites aren't all they're cranked up to be?

Our research has shown the following pitfalls.

1. by purchasing a template site you will be required to pay ON TOP OF THE INITIAL DEVELOPMENT a) a monthly fee for the use of the template and b) hosting of the website. This is ordinarily hosted by the same company supplying your template so they can cash in on both instances - a more than double whammy for you

2. by purchasing a template YOU ARE NOT EXCLUSIVE OF THE DESIGN - they can revise your template and rebrand it for other clients

3. YOU NEVER OWN YOUR WEBSITE. You are effectively 'renting' the template therefore you have no flexibility to move to an external host. So if your hosting company decides they will increase their prices you have no choice but to pay the price or lose your website.

Once you have an established website with multiple sales or sold this makes it even MORE difficult to move on if your not happy!

4. whilst the site can access the certain realty portals (for example realestate.com.au / domain.com.au and several others) the price tag to allow you to do this is outrageous!!!!

Several of our clients confirmed they were paying these companies $2,500 a month just for this so called convenience?

$2,500 x 12 months = $30,000!

Written by Tracy-lee Adams

21December

Online social trends for 2011

Keeping a close eye on online social trends

As we see out 2010 we keeping a close eye on online social trends for 2011 and finding the best practices to market to consumers.

Without a doubt mobile devices and social media advertising is influencing purchases as-well-as adding to an interactive in-store experience.

Of course we aren't so niave to not incorporate offline (traditional) marketing avenues to complete each 90 day plan however social media advertising increases the opportunity to reach customers beyond the traditional paid media.

One trend would be the R.A.K or Random Acts of Kindness. This incorporates Online with Offline applications.

Written by Tracy-lee Adams

26November

Acronyms & Social Communication - What are you saying?

Social Speak - is it the new language?

Acronyms & Social Communication - What are you saying?
Unless you've been hiding under a rock you would of heard of the dilemma of language is fastly fading into oblivion driven by technology and the fast pace world we live in.
Simply and acronym is initials of abbreviations formed from using a phrase or name.
Acronyms aren't new, for example, CEO (chief executive officer).
What is new is the type of word formation and BLENDING of subtype.
Oh, I hear you say, how exciting but what does that mean?
Basically the use of Acronyms has been popularised with the emergence of Short Message Systems (SMS). Ordinarily you have a character limit therefore creating acronyms keeps your message short and to-the-point.
Within this tapestry are other considerations such as ALL CAPS to highlight or scream your linguistic to your recipient or sideways smilies :-) and how can I leave out LOL (or laughing out loud).
Shall I mention this is only English, what about Asian languages, German, Hebrew, Swahili?????
There is a downside however.
As technology is driving our speed, accuracy is falling fast behind. Spelling, punctuation, basic grammar etc. (and acronym for etcetera) is simply being replaced with acronyms. English skills drop and will make it difficult for generations to achieve better jobs. Writing a letter, resume or postcard will become difficult.
So where to from here?
Will 'social speak' destroy writing or just change it?
Language has expanded vocabulary for common objects for centuries. Proto-English - Old English - Middle English - Early Modern English - Modern English - Social English... maybe!
I have missed feeling about the impact on language however I'd suggest you do familiarise yourself with everyday acronyms or fear of being left behind and learn the new language.
Embrace and USE the web to educate yourself and RWI (roll with it).
How do you feel about Acronyms and Social Communication?
We'd love to hear from you.
TTFN

Unless you've been hiding under a rock you would of heard of the dilemma of language is fastly fading into oblivion driven by technology and the fast pace world we live in.

Simply and acronym is initials of abbreviations formed from using a phrase or name. 

Acronyms aren't new, for example, CEO (chief executive officer).

What is new is the type of word formation and BLENDING of subtype.

Oh, I hear you say, that sounds exciting but what does that mean?

 

Basically the use of Acronyms has been popularised with the emergence of Short Message Systems (SMS). Ordinarily you have a character limit therefore creating acronyms keeps your message short and to-the-point.

Within this tapestry are other considerations such as ALL CAPS to highlight or scream your linguistic to your recipient or sideways smilies :-) and how can I leave out LOL (or laughing out loud).

I'm only mentioning the English language, what about Asian languages, German, Hebrew, Swahili?????

There is a downside however.

 

Written by Tracy-lee Adams

09November

Jazz up your Word & Powerpoint presentations

Would you like better Word & Powerpoint documents to improve your professional image & save you time?

Faxes, Forms, Invoices, Labels, Letterhead, Newsletters...

Let our Microsoft templates work for you by having us design templates that give your letters, proposals, and info packs a consistent style. Let us help you express your ideas and create visual impact!

Does your resume impress managers?
Need specific forms for your business?

Is your presentation lacking in spark?

Jazz up your reports and presentations with a Customised Powerpoint Template. Professionally branded and designed to create high impact to help you deliver stunning presentations.

 

Written by Tracy-lee Adams

02November

I need a brochure - what should I do?

Don't know where to start?

A brochure is the face of your business - it may also be the first contact of a potential client so it's important the design and print is not only professional, but also interesting and effective.

So your not sure where to start?

We can create brochures of all shapes and sizes and our complete service includes design, copy, photography and print.

Whether you need a mailer or flyer, a tri-fold brochure, sales collateral, folder or catalogue we have the extertise to deliver.

Simply contact us at Just Say Ah and we will talk you through a brief. Our team are fully qualified design professionals so we know exactly what to ask to make the entire process easy for you.

We are fast and reliable and there are no hidden surprises.

We work within your budget and offer a broad range of services so your advertising and marketing can be handled all under one roof.

You'll save time and money and most importantly we always make our clients look great!

 

Written by Tracy-lee Adams

24October

Design is subjective, individual, intuitive and instinctive

we're just as passionate about branding

A design is an expression of an individual characters mind. It can express a mood, attitude and opinion. Design is a great idea visually simplified

The Design Process - a quick insight into Tracy-lee's headspace...

Design isn't all about good looks, a good design needs to communicate a message easily and effectively.

 

When I commence a design I look at the purpose of the project first.  Who is it directed at? and then give that message style.

 

I create preliminary roughs testing various base grids and fonts, colours and work with any formal elements or design criteria within the brief from the client to give me a base draft.

 

 

The first draft presented is not necessarily the final artwork it is a starting point for discussion and questions.

All Just Say Ah designs are flexible so the draft can be adapted to the needs of the client.

There may be several changes added or subtracted to the project. New images added, copywriting, proofreading and any formatting adjustments applied to give us the final design.

 

Once the final design has been approved our clients' can sit back and wait for there stunning brochures to arrive hot off the press.

Written by Tracy-lee Adams